Bots have long been a nuisance for online incentive-based surveys. In the past, they were relatively easy to block with simple CAPTCHAs or with a few basic data checks. But with the rapid evolution of artificial intelligence, today’s bots are much more advanced.

Employee engagement surveys have become an almost-expected procedure to collect employee feedback and evaluate organizational performance.

Many organizations launch surveys each year to understand and improve employee satisfaction and engagement. Unfortunately, oftentimes, very little is done with the information that is gleaned from these surveys.

Surveys have become a popular way to gain insights into a variety of topics. However, the distribution of a survey is often given little consideration and is not supported by a detailed plan.